FILIPE TOLEDO
Branding / 2024
Filipe Toledo, a two-time WSL surfing champion asked for a rebranding for his two projects - FT77 Studios and News. This resulted in the creation of a unified logo for Filipe Toledo and the revitalisation of both brand identities.
FT77 STUDIOS / FT77 NEWS
Our mission was to showcase the "F" artwork, a creation by a talented local artist from Ubatuba, São Paulo - Filipe's hometown.
Thus, maintaining a profound connection with his roots while infusing a contemporary essence was paramount.
CONCEPT
Dominique Ganime
CREATIVE DIRECTOR
Dominique Ganime
ART DIRECTOR
Klara Tapadas
DESIGN
Klara Tapadas / Dominique Ganime
MANAGEMENT
Fernanda Moreira
PHOTOGRAPHY
Filipe Toledo (@filipetoledo)
2024